HEYTEA pop-up store
UI design
Hey Tea is a popular tea drink chain in China. In Jun 2021, creative multimedia agency SeeekLab designed Hey Tea’s first pop-up store for their new series of Sparkling Water drinks.
Featuring three interactive installations and a special tasting experience zone , the pop-up shop is designed to cater to the different product characteristics of Hey Tea Sparkling Water, combining product display and immersive interactive experience.
In-store visitors will be able to experience the unique brand DNA of Hey Tea- cool and inspirational - through a sensory and multimedia experience which amplified the feature of their Sparkling Water - healthy and tasty.
For this project, I was commissioned to design its user interface and animation for the experience, using ‘pop’ bubble elements and 3D graphics of different fruit flavours.
